Yes. BBQ Sauce Has a Story.

I wrote about BBQ sauce for a few hours the other day. It's true. 

A client's daughter earned a chance with a national grocery store chain to carry her BBQ sauce. What's the first step to landing that deal? This highly successful chain is smart; they don't sample any item...not a taste, bite, or sip...until they have first heard the story behind the product. Our unique process unearthed a goldmine of a story she didn't even know she had. And the BBQ sauce made it through to the next round.